diff --git a/internal/ghinstance/host.go b/internal/ghinstance/host.go
index 560cc9c5c..642dd0846 100644
--- a/internal/ghinstance/host.go
+++ b/internal/ghinstance/host.go
@@ -55,3 +55,10 @@ func RESTPrefix(hostname string) string {
 	}
 	return "https://api.github.com/"
 }
+
+func GistPrefix(hostname string) string {
+	if IsEnterprise(hostname) {
+		return fmt.Sprintf("https://%s/gist/", hostname)
+	}
+	return fmt.Sprintf("https://gist.%s/", hostname)
+}
diff --git a/pkg/cmd/gist/view/view.go b/pkg/cmd/gist/view/view.go
index 313529d20..5e4da1e69 100644
--- a/pkg/cmd/gist/view/view.go
+++ b/pkg/cmd/gist/view/view.go
@@ -20,6 +20,7 @@ type ViewOptions struct {
 
 	Selector string
 	Raw      bool
+	Web      bool
 }
 
 func NewCmdView(f *cmdutil.Factory, runF func(*ViewOptions) error) *cobra.Command {
@@ -47,6 +48,7 @@ func NewCmdView(f *cmdutil.Factory, runF func(*ViewOptions) error) *cobra.Comman
 	}
 
 	cmd.Flags().BoolVarP(&opts.Raw, "raw", "r", false, "do not try and render markdown")
+	cmd.Flags().BoolVarP(&opts.Web, "web", "w", false, "open gist in browser")
 
 	return cmd
 }
@@ -54,6 +56,18 @@ func NewCmdView(f *cmdutil.Factory, runF func(*ViewOptions) error) *cobra.Comman
 func viewRun(opts *ViewOptions) error {
 	gistID := opts.Selector
 
+	if opts.Web {
+		gistURL := gistID
+		if !strings.Contains(gistURL, "/") {
+			hostname := ghinstance.OverridableDefault()
+			gistURL = ghinstance.GistPrefix(hostname) + gistID
+		}
+		if opts.IO.IsStderrTTY() {
+			fmt.Fprintf(opts.IO.ErrOut, "Opening %s in your browser.\n", utils.DisplayURL(gistURL))
+		}
+		return utils.OpenInBrowser(gistURL)
+	}
+
 	u, err := url.Parse(opts.Selector)
 	if err == nil {
 		if strings.HasPrefix(u.Path, "/") {